Event Summary: Get Business Done on Instagram

Events

Apr 28

Another great event hosted by Femigrants, 'Get Business Done on Instagram' training at the Instagram HQ on April 26, 2018.

Event Highlights

Focus: Instagram Training for Femigrant Business Owners
Website: http://www.femigrants.org/ | Facebook: @femigrants |Twitter:@Femigrants| Instagram: @femigrants_foundation, #gbdoi, #femigrants
Format: Networking, Training
Attendees: Female founders, Business Women
Topics: Tips and tricks to promote your business on Instagram.
Flow: The evening kicked off with a lovely tour of the Instagram HQ, Introductions and getting to know the ladies. We then had a lovely dinner and continued with the excellent training.

Highlighting Female founders
Check out the vast diversity of businesses the ladies represented:

Jessica Phan, Hathorway, Jewelry and accessories made from sustainable material.
Daria Tsvenger, Supergirls Club, Online health, and wellness community.
Virginia M. Blanco, NYMPH San Francisco, All natural personal care.
Azita Moayeri, D & D Jewelry, Fine jewelry.
Anna Seslavinskaya, Be Unicorn, Product design and development for startups, enterprise, and celebrities.
Zahra Heidari, belletrendi , Fitness motivation on Instagram.
Aijin Deng, Cupertino-Nanning Friendship City Association.
Marie-Christin Anthony, MarieChristin Anthony, Coaching and Consulting for professional immigrant women.

My Objectives – why did I attend this event?

Meet other female founders and learn about their businesses.
Learn how to do business on Instagram.

Key Insights – what did I learn?
Services offered by Femigrants
This event was the second Femigrants event I attended. I was amazed to discover the free services Femigrants offers in addition to the valuable community of female immigrants.
Femigrants provide key resources for success, free of charge: online marketing services for business owners; professional networking meet-ups; online live interviews to increase exposure for new and aspiring business owners, and a coaching-mentorship program for aspiring professionals.
I encourage you to join the community and enjoy the services offered.

Instagram for your Business
Until I attended the training, I was not aware of how much Instagram can help me grow my business. The statistics shared that 80% of Instagram users follow at least one business convinced me that I need a business page on Instagram.
Four useful tools for a business that Instagram provides include:

Business Profile - present your business and share updates in a visually compelling way.
Messaging - the ability for your customers to contact you directly and vice versa.
Insights - get valuable information about your customers and followers.
Promote - increase your reach with the help of Ads on Instagram.

For more information on doing business on Instagram check out: Stand out with Instagram and get Instagram for Business Training. Get inspired by the Instagram Business blog.

Tips & Tricks: Using Instagram Stories
Instagram stories offer much value for businesses as well as fun features. Stories can help a business gain more customers and bring traffic to their content. It provides a more personable experience with a brand, product or service.
For more information take the Bring Your Business Story to Life With Instagram Stories training.

Supporting each other's Business
It was great to learn more about the other great female-founded businesses. As we shared more about our businesses, we identified different ways we can support one another. Above all the value I got from the training, seeing women support other women was a highlight for me. Let's build a community of businesswomen who support each other's businesses.

Sharing our knowledge
As female immigrants, we can all benefit from each other's knowledge and experiences. In the training, we had female immigrants who had been in the US for six months to over 40 years. There was a lot of information exchange. Equip yourself with as much information as you can to make your journey more comfortable and share your knowledge.

Final Thoughts

Attend as many valuable events as you can. Let's continue to build a community.
I look forward to attending other events organized by Femigrants and meeting great women.